(SPEC AD) EMAIL PROMOTION
A-1 PERFORMANCE MOTOR OIL
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Challenge
Those looking to invest in their cars are bombarded with products for every element. How could A-1 stand out in a crowded market and drive customers online to their product page? Solution A quick, targeted email focused on the comfort and efficiency of A-1's motor oil. The email spoke to the time that the campaign was launched: the loosening of pandemic restrictions which resulted in the increased desire for travel. The email is clear, direct, and designed to get the customer going as quickly as possible. Result Increased CTR to the A-1 Performance Motor Oil product page. |
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